As FanDuel’s creative organization grew to over 60 people, I created the FNDL CREATV SMMT to give the team a break from the constant delivery cycle and create space to learn, connect, and think bigger. The multiday experience combined leadership conversations, guest speakers, skills workshops, cross-functional panels, collaborative creative challenges, and team events. Every part of the agenda was designed to strengthen relationships across disciplines, build shared ownership of our culture, and send the team back to work feeling more connected, inspired, and ambitious.